Category Archives: Media

Start an Advertising Notebook

All media ads should be tracked. Each ad that you run represents an investment. To make sure you maximize your investment, print and cut out each ad. Tape it to a page in a notebook. For a radio or TV … Continue reading


Web Ad Flaws

http://www.boaze.com/blog/10-web-advertising-blunders Advertising under marketed products and services on the Web can make you look like a superstar with the right marketing mix. However, some technological blunders get in the way for advertisers who face incremental challenges in their own media … Continue reading


Searching for News

Media coverage is in high demand and always will. News agencies have to feed the beast so to speak, therefore, reporters and editors search for stories to fill up their airtime. This is by no surprise that something newsworthy hits … Continue reading