Category Archives: Marketing

Branding Products and Services

I decided to try an experiment the other day concerning logo visibilty. The day started out by looking for anything Coca-Cola related as I ran errands. In the end, I ran across 42 different types of Coca-Cola signage, logos, and displays. … Continue reading


Go After The Sale

Approximately one week ago, a close friend called me on the phone. He asked me stop by his appliance store. During our phone conversation, he said sales are slumping and would like me to lend a helping hand to find … Continue reading


Home Improvement Project

A friend of mine called me on the phone the other day. He was so excited and confused that he did not know what do to with himself. A week earlier, I wrote him a small classified ad for our … Continue reading